Founder

Began Novoloom as a side coding project in 2019 after many frustrating attempts at sewing and designing her own clothing.

Currently leading product, software development, design, and marketing.

Operations & Environment

Joined Novoloom in December 2020 after seeing Novoloom as an antithetical option to fast fashion.

Coordinates events, business relationships, and is Novoloom’s main consultant on all things sustainability.

Sehrish Daud

Why they joined Novoloom:

“I wanted to explore my passion for UX design through a sustainable, creative company. I love design, so helping out with design and usability elements has been a dream come true!”

Ella Hicks

Video production intern

Why they joined Novoloom:

“I’ve been doing video production for a while now, and I really wanted to use that passion to support a business that’s so focused on sustainability and accessibility! I love fashion and am thrilled to work with an organization that helps encourage anyone and everyone to create their own clothes!! “